A common challenge in the first stages of discussing a feedback solution with a client is deciding which, of the many survey methods we offer, is likely to be the most successful. The use of the word successful is deliberate. A successful survey is one that not only elicits feedback in a fair and accurate manner about topics that are helpful to your business, but crucially is a feedback system that your business can and does implement. I’ve seen many companies try to implement a ‘well designed survey’ only to fail to engage their customers or employees with it.
We suggest carefully considering all the available methodologies and keeping it simple. We’ve put together a presentation detailing all the automated survey types we feel are suitable for a VoC programme and would happily discuss these options with you. So please do contact us if you’d like some guidance about the best approach to take for your surveying project.